Revenue solves everything.
Hiring, cash flow, valuation — it all gets easier when revenue grows. Share your dream vision. My team and I turn it into a plan that wins more customers, stronger partners and bigger visibility, and your people get fired up to deliver it.
Who we help
You're doing well. You know it could be more.
Solid team, real traction, and a quiet sense the numbers should be further along. That gap is where I work. Let's make you exceptional.
Start-up
Great product, not enough customers
A story that spreads and a repeatable way to win.
Storefront & local
Steady, but stuck on the same numbers
More customers in the door, more from every sale.
High-growth company
Growing, but the old playbook is straining
Fresh growth thinking, timed right: $5M to $25M, or $25M to $100M, on purpose, not by accident.
Investor-backed, IPO or exit
Backed, and the pressure is on to deliver
Next-level visibility: new growth angles and a story the numbers prove, the kind investors pay a premium for.
Different starting points, same move: grow revenue. Here's what you walk away with ↓
What you walk away with
Everything focuses on the top line.
More revenue, faster
Your main event. Grow past your own sales team by building a bigger ecosystem of clients, partners and outside advocates who bring you opportunities and vouch for you before you ever make the call.
- The right clients and partners who deliver, ranked
- How to create advocates who open doors and vouch for you before you even show up
- One story and pricing built for ROI, so everyone sells with confidence
Fuels revenue
Leaner ops that pay for growth
Use AI to cut overlapping tools, manual handoffs and wasted spend. Put it back into selling.
Streamline Intelligence
Do you have an AI strategy?
Let's get you the right one — optimized and scaling across your whole organization, from sales to ops to finance.
Funds the next leap
Raise capital when it works for you
When outside capital speeds you up: a sharper investor story, proven revenue and the right introductions.
Results
What it looks like when it works.
Small business
customer engagement
Sold in tech jargon; prospects tuned out. We switched to problem → fix → result stories the whole team tells. Now prospects say “I'll have what she's having,” because they want what works.
Enterprise software turnaround
profitability
Costs were outrunning revenue. We focused on the right relationships, repackaged the offer and cut the rest.
New product line, from zero
ARR, growing 200% a year
A new category with no customers, playbook or team. We built all three, then scaled what worked.
How it starts
One 90-minute working session.
Bring your goals. Leave with a plan: clear steps, real numbers. Then my team and I advise, lead or roll up our sleeves.
Always confidential.
- 01The clients, partners and prospects who drive value
- 02Your fastest path to new revenue in 90 days
- 03Oil the machine for widespread motivation
- 04Next-level strategy that's 100% about you and your dream, fulfilled
Your transformation executive
The executive edge your team hasn't hired yet.
Ethan Alexander
20+ years building revenue at Salesforce, LivePerson, Adobe, AT&T and high-growth start-ups. Grow-to-exit, exit-to-grow: I've sold a company to Salesforce, bought one at LivePerson and invested in many more. Today I advise growth companies and the investors behind them.
A full bench, ready when you are
Tech & SaaS · Defense & Deep Tech · Logistics · Energy & Utilities · Manufacturing · Healthcare Tech · SMB · PE, VC & family offices
One conversation can change your trajectory.
Tell me where you’re headed and your dream vision. I’ll show you the fastest steps to get there.
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